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LAWRENCEBURG, Ky., Aug. 5, 2021 /PRNewswire/ -- Wild Turkey announces the launch of its new, global creative campaign and platform, "Trust Your Spirit," featuring the brand's Creative Director Matthew McConaughey. Encouraging others to be bold, unapologetically themselves, and stay true to who they are, the campaign features a series of digital vignettes that serve as a tribute to the legendary Master Distillers at the helm of Wild Turkey – Jimmy and Eddie Russell.  It also arrives as the brand rolls out a sleek, newly-redesigned Wild Turkey 101 pack to better showcase the premium quality of the Bourbon inside.